News

Commuters And Tourers Get Revamped Shimano DEORE Trekking Groupset

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For riders equally at home in the city and on gravel roads Shimano has several dedicated Trekking groupsets. Last year Shimano's premium Trekking line, the DEORE XT Trekking (T8000) groupset, received an update and now many of those technological...
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Shimano brings top-tier road technology to Ultegra level

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New Ultegra R8000 provides high-performance stopping power with hydraulic disc brakes, ergonomically shaped mechanical and Di2 shifting levers, new top-hood Di2 buttons for enhanced shifting customizability, Synchronized Shift TT levers for shifting...
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Athertons team up with SHIMANO for launch of new Gravity and All-Mountain footwear and Pedals

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New top-level All-Mountain and Gravity footwear and new SPD or flat pedals launched at Fort William

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New SLX, Deore, Alivio, Acera and Altus components expand off-road and trekking possibilities

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With new Deore, Alivio, Acera, Altus and non-series components, Shimano expands the versatility and fun to be found at multiple levels of trail, trekking and off-road riding.

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Partnership with Shimano brings Radon Factory teams the elements of success

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Shimano is proud to announce the addition of Radon Factory Downhill (DH) and Cross-country (XC) team riders to the roster of elite level athletes using its XTR Di2 and Saint mountain bike components

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S-Phyre Clothing Release

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In 2016 Shimano announced the S-PHYRE concept for performance footwear. Now in 2017 Shimano expands the S-PHYRE concept to include race clothing, setting a new benchmark in the company´s clothing performance.S-PHYRE IS WHAT HAPPENS WHEN WE LET OUR...
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Touring and Trekking gets new DEORE XT performance

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Shimano raises the bar for dedicated trekking components. Complementing the release of its DEORE XT mountain bike components, Shimano is bringing out its most advanced components yet for touring and trekking, with the added benefit of SHIMANO SHADOW...

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Di2 technology lands at DEORE XT level

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Introducing the technology to change your ride. Two years after launching the world’s first commercially available mountain bike electronic shifting system, Shimano brings the power and the technology to drastically change the way you ride to DEORE...
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New SHIMANO SLX M7000 groupset expands the possibilities for trail, adventure and recreational mountain bikers

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The launch of Shimano’s new mid-range off-road SLX groupset brings many of the performance features of DEORE XT with affordability, durability and compatibility to make it suitable for almost every type of mountain biker. 

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New stopping power with Tiagra-grade hydraulic disc brakes

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TIAGRA-grade disc brakes (BR-RS405) with hydraulic calipers were announced today, giving riders the option of four SHIMANO road disc brake models to choose from.

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